Brilliant, cultured, brash, and irreverent, Ahmet Ertegun was a legend in the music world. Blessed with great taste and sharp business acumen, he founded Atlantic Records and brought rock ’n’ roll into the mainstream. He quickly became as renowned for his incredible sense of style and nonstop A-list social life as for his pioneering work in the studio.
Ertegun discovered, signed, or recorded many of the greatest musical artists of all time, among them Ruth Brown; Ray Charles; Bobby Darin; Sonny and Cher; Eric Clapton; Buffalo Springfield; Crosby, Stills, Nash & Young; Led Zeppelin; and the Rolling Stones.
Ertegun lived grandly but was never happier than when he found himself in some down-and-out joint listening to music late at night. As colorful and compelling as its subject, The Last Sultan is the fascinating story of a man who always lived by his own rules.
“Ahmet Ertegun was a man who loved his music and wanted others to hear what may otherwise have gone unheard. . . . We first met when the Stones signed up with Atlantic. The stories began to flow and a lot of them are in these pages. Robert Greenfield has done a masterful job of relating them. . . . I shall miss Ahmet. He was a great man and a great friend!”