• Music
    • CDs
    • Vinyl
  • Movies
    • DVD
    • Blu-Ray
    • 3D Blu-Ray
    • 4K Ultra HD
  • Video Games
    • PS4
    • Playstation 3
    • Xbox One
    • XBox 360
    • Nintendo Switch
    • Nintendo 3DS
    • Wii U
    • Wii
    • Sony PSV
    • Nintendo DS
    • Retro/Classic
  • Books
    • Children's
    • Fiction
    • Graphic Novels
    • Nonfiction
    • Young Adult
    • Coloring Books
    • Audio Books
  • Toys/Gifts
  • Gaming
    • Gaming Cards
    • Board Games & Books
  • Gift Cards
  • Specials
    • New This Week
    • Sony Legacy Sale. Hits for $9.97 or Less!
    • Blu-ray - Upcoming Reissues
    • Books – Upcoming Releases
    • Video Games – Upcoming Releases
    • Vinyl – Collectable
    • Vinyl – Latest Updates
    • Vinyl – Old Record Store Day
    • Vinyl – Upcoming Releases
  • About
    • About us
    • Bull Moose Points
    • Consignment
    • Video Game Console Return Policy
    • Contact us
    • Contests
    • This Week @ Bull Moose
    • FAQs
    • Gift Cards
    • Employment
    • Locations/Hours
    • My Account
    • Newsletter Signup
    • Privacy Policy
  • Menu
    • Music
      • CDs
      • Vinyl
    • Movies
      • DVD
      • Blu-Ray
      • 3D Blu-Ray
      • 4K Ultra HD
    • Video Games
      • PS4
      • Playstation 3
      • Xbox One
      • XBox 360
      • Nintendo Switch
      • Nintendo 3DS
      • Wii U
      • Wii
      • Sony PSV
      • Nintendo DS
      • Retro/Classic
    • Books
      • Children's
      • Fiction
      • Graphic Novels
      • Nonfiction
      • Young Adult
      • Coloring Books
      • Audio Books
    • Toys/Gifts
    • Gaming
      • Gaming Cards
      • Board Games & Books
    • Gift Cards
    • Specials
      • New This Week
      • Sony Legacy Sale. Hits for $9.97 or Less!
      • Blu-ray - Upcoming Reissues
      • Books – Upcoming Releases
      • Video Games – Upcoming Releases
      • Vinyl – Collectable
      • Vinyl – Latest Updates
      • Vinyl – Old Record Store Day
      • Vinyl – Upcoming Releases
  • About
    • About us
    • Bull Moose Points
    • Consignment
    • Video Game Console Return Policy
    • Contact us
    • Contests
    • This Week @ Bull Moose
    • FAQs
    • Gift Cards
    • Employment
    • Locations/Hours
    • My Account
    • Newsletter Signup
    • Privacy Policy
  • Menu
    • Music
      • CDs
      • Vinyl
    • Movies
      • DVD
      • Blu-Ray
      • 3D Blu-Ray
      • 4K Ultra HD
    • Video Games
      • PS4
      • Playstation 3
      • Xbox One
      • XBox 360
      • Nintendo Switch
      • Nintendo 3DS
      • Wii U
      • Wii
      • Sony PSV
      • Nintendo DS
      • Retro/Classic
    • Books
      • Children's
      • Fiction
      • Graphic Novels
      • Nonfiction
      • Young Adult
      • Coloring Books
      • Audio Books
    • Toys/Gifts
    • Gaming
      • Gaming Cards
      • Board Games & Books
    • Gift Cards
    • Specials
      • New This Week
      • Sony Legacy Sale. Hits for $9.97 or Less!
      • Blu-ray - Upcoming Reissues
      • Books – Upcoming Releases
      • Video Games – Upcoming Releases
      • Vinyl – Collectable
      • Vinyl – Latest Updates
      • Vinyl – Old Record Store Day
      • Vinyl – Upcoming Releases
    • About
      • About us
      • Bull Moose Points
      • Consignment
      • Video Game Console Return Policy
      • Contact us
      • Contests
      • This Week @ Bull Moose
      • FAQs
      • Gift Cards
      • Employment
      • Locations/Hours
      • My Account
      • Newsletter Signup
      • Privacy Policy
Specials
New This Week
Sony Legacy Sale. Hits for $9.97 or Less!
Blu-ray - Upcoming Reissues
Books – Upcoming Releases
Video Games – Upcoming Releases
Vinyl – Collectable
Vinyl – Latest Updates
Vinyl – Old Record Store Day
Vinyl – Upcoming Releases







Books  >>  Biography

Steven Watts

The People's Tycoon

Steven Watts The People's Tycoon Henry Ford And The American Century
$14.00 New
 
Out of stock rare item. We will try to get it for you.

Add To Basket
 




How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford’s outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography.

The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism. He believed in giving his workers a living wage, though he was entirely opposed to union labor. He had a warm and loving relationship with his wife, but sired a son with another woman. A rabid anti-Semite, he nonetheless embraced African American workers in the era of Jim Crow.

Uncovering the man behind the myth, situating his achievements and their attendant controversies firmly within the context of early twentieth-century America, Watts has given us a comprehensive, illuminating, and fascinating biography of one of America’s first mass-culture celebrities.

“The implicit claim of Watts’s admirable book is almost inarguable–that it’s impossible to understand 20th-century America without knowing the story of Henry Ford.” –The New York Times

“Ford has had many biographers. . . . None, however, comes close to Steven Watts. . . . He brilliantly reveals the nature of Ford’s genius.” –Chicago Tribune

“Steven Watts attempts the most integrated understanding to date of Ford’s enormous influence and varied appeal. . . . The fascinating result may change the way Henry Ford is remembered.” –San Francisco Chronicle


Connect With Us

SecurityMetrics for PCI Compliance, QSA, IDS, Penetration Testing, Forensics, and Vulnerability Assessment